White House Sparks Backlash After Using Spider-Man To Promote ICE Campaign

 

  • White House uses Spider-Man-inspired imagery in a post promoting U.S. immigration enforcement.

  • The post triggers criticism from fans, with some calling on Marvel and Sony to respond.

  • The controversy comes as Spider-Man: Brand New Day dominates attention following its release.

The White House has sparked a fresh controversy after using Spider-Man imagery in a social media post promoting the work of U.S. Immigration and Customs Enforcement (ICE).

The post, shared on the White House's official social media account, showed the Marvel superhero using his web to capture people whom the administration described as “criminal illegal aliens.” It was captioned, “Your friendly neighborhood ICE agents,” a play on Spider-Man's popular “friendly neighborhood” nickname. (euronews)

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The post quickly drew criticism from Spider-Man fans, with some questioning the use of the character to promote an immigration enforcement message. Others tagged Marvel, Disney and Sony while calling for possible legal action over the use of Spider-Man imagery. (UNILAD Tech)

The controversy has attracted additional attention because it comes amid the release of Spider-Man: Brand New Day, the latest film in the franchise. The movie has been receiving significant attention at the box office, adding to the visibility of the White House post. (Deadline)

The administration has previously used popular culture and music in posts connected to its immigration policies. Several musicians and entertainers have also objected to their music being used in political or pro-ICE content.

Among the celebrities who have publicly criticised such use of their music are Ariana Grande, Beyoncé, Celine Dion, Rihanna and Sabrina Carpenter.

Other entertainers, including Pedro Pascal, Jamie Lee Curtis, Eva Longoria and Tyler, the Creator, have also expressed opposition to ICE's immigration enforcement policies.

The latest controversy has now raised questions about whether people associated with the current Spider-Man film franchise will respond to the White House's use of the character.



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